Tag: marketing
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Twitter chats as public outreach and engagement
Do you know about Twitter chats? These planned interactions are an important part of my work, for different reasons. You may know that I host a biweekly chat using the hashtag #withaPhD. Here’s an excerpt from my latest blog post for University Affairs: These Twitter chats are fun, engaging, and meaningful for me. I connect…
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Marketing the PhD
We know the prevailing attitude within academia tends toward the “tenure-track or bust” end of the acceptable jobs spectrum, but the problem exists on the outside, too. Most of the time, people I’m talking to assume something very similar: that I will become a professor. A while back I was talking with an acquaintance about…