I’m hiring a social media manager for From PhD to Life.
The mission of From PhD to Life is to help graduate students and PhDs launch meaningful careers. I do this by providing 1-on-1 coaching and mentoring. Learn more about my services here. My clients range from current graduate students who are working on dissertations or figuring out whether to stay in school or move on, to ABDs and PhDs navigating careers, particularly beyond the professoriate. I help my clients do what they need to do to move forward in their lives and careers, whatever that is. My brand is positive and optimistic but always honest and thoughtful.
I currently manage @FromPhDtoLife on Twitter and a Facebook Page. My new social media manager will be responsible to creating posts and scheduling them so that there’s always useful, inspiring, and brand-appropriate content on my Twitter and Facebook feeds. (I will still post “live” on my accounts.) I expect applicants to have high level familiarity with Twitter posting norms and at least some familiarity with what I’d broadly define as “academic Twitter.” See this video to learn how I currently handle Twitter sharing. If this process appeals to you, read on.
The ideal candidate will be part of my team at From PhD to Life, in a part-time, ongoing freelance role, starting at around 3 hours/week not including initial training. (Potential for increasing the number of hours definitely exists; see below.) They buy into the mission and are excited to participate in finding, curating, and sharing fantastic content with my target audience: graduate students, researchers, instructors, faculty members, as well as other individuals with graduate degrees, wherever they work. From PhD to Life brand primarily targets individuals rather than businesses or institutions.
Specific duties include:
- Reading articles and posts available in a shared Evernote folder;
- Deciding what pieces are worth sharing, and how;
- Creating tweets and FB posts in Edgar or other scheduling tool(s);
- Keeping up with current posting trends and brand-relevant hashtags on Twitter;
- Overseeing the social media posting calendars to ensure a regular stream of quality content is going out;
- Deleting, editing, and adding new content to the Twitter queue on a weekly or biweekly basis;
- Other tasks to be determined based on my business needs and your own skills and interests.
Do you have other skills, interests, and experience that relates to social media? If you’ve got graphic design skills, love analytics and SEO, are a brilliant copywriter, or have other marketing and advertising experience relevant to this very small business, let me know. My immediate need is for the work outlined above, but I’d be thrilled to welcome a new team member who could expand their role as my business evolves. I’m open to trying out new things.
(Note: At the moment I’m looking for assistance with From PhD to Life, but know that my other businesses/brands include Beyond the Professoriate [a partnership with another entrepreneur] and Self-Employed PhD. I also own withaPhD.com, and there may be work related to that in the future.)
This is a remote position. You need not be based in Toronto. Pay rate to be determined based on skills and experience.
Want to apply? Email me a bit about yourself, any relevant links, and what makes you interested! Don’t worry if you don’t have a resume on hand. I’m more concerned that you can and do want to do the work, and are keen to join my team. (“Team” is just me at the moment!)